A Busy Mom; Business Excellence Using Gamification, Deadlines, Consequence and Rewards, With Helen Tudor

012 Helen Tudor (Pritchard) shares her journey of raising children, managing a household, and creating a thriving online marketing business. She emphasizes outsourcing as much as possible while getting creative in her approach to productivity in her area of genius.

Helen Tudor (was Pritchard) is a multi-award-winning entrepreneur with a specialism in LinkedIn. She’s going to be delivering insightful, useful, and actionable coaching sessions for you to understand how to build your business on LinkedIn leads without sending and DM and in less than 30 mins a day.

Join the conversation on LinkedIn: https://www.linkedin.com/company/chrisnixon/

Detailed Show Notes With Transcript: https://chrisnixon.com/episode-12

GUEST LINKS For: Helen Tudor

Website 1: https://helenpritchardonline.com/
Facebook: https://www.facebook.com/helenpritchardonline
Instagram: https://www.instagram.com/helenpritchardonline/
Linkedin: https://www.linkedin.com/in/helenpritchard/
YouTube: https://www.youtube.com/channel/UCopaBTgcjA_fZR0UId_PYAQ

Tools and Books mentioned in this episode:

Asana: https://asana.com/
Google Workspace: https://workspace.google.com/
Teams: https://www.microsoft.com/en-ca/microsoft-teams/
Basecamp: https://basecamp.com/

LINKS

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Blog: https://chrisnixon.com/blog

Podcast: https://chrisnixon.com/podcast

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Facebook: https://chrisnixon.com/facebook

All socials: https://linktr.ee/chrisnixon

Transcript

Chris: So welcome to the Productivity Mastery Method. I invite you to share your name and a little bit about the work you do.

Helen: Oh, thanks Chris. I’m Helen Tudor, formerly known as Helen Pritchard. And I guess I’m most famous for helping entrepreneurs get leads from LinkedIn. That’s my thing. I’ve got a program called the LinkedIn Mastermind, but I’m also a business coach, mentor, and help people with skilling businesses.

So that’s me. So then,

Chris: Tell us a little bit then, Helen. What is it that you do to manage your stuff you know, to be successful in business?

Helen: Oh, that’s such a good question because just before we, we came on, we were talking about, it’s almost having a realization that I must have some systems, but it doesn’t feel like I have, I’m very chaotic.

Somebody once asked me like, what was my morning routine? So I was on stage in Thailand and I said I get all, I slide my phone from under my pillow where I fell asleep looking at it, and then I start scrolling through my phone. And then I’m just breathing and out normally and I just get up and start my day.

And people thought that was really funny because everybody else is I get up, I do my breath work, I do this, I do that, and I was like, oh, I’m just a normal, like middle-aged mom of four who’s got a lot going on. So for me, I don’t have a particular routine. But I do manage to get a lot done and I think the secrets are getting a lot.

Is doing a lot when I’m in the zone. I think really, I’m really self-aware of my energy, so instead of trying to manage it and trying to, I just think. , is this a, am I feeling completely in the zone here? And then when I’m in the zone, I can get so much done, like multiple things done at once. And when I’m not, I can’t get anything done.

So I’ve start, over the years I’ve stopped trying to force myself to be productive when everything is saying no. And I’ve got really good at listening to my own body and my own energy that says, doesn’t matter what you’re just not gonna do the thing that you keep putting off. So you might as well go and do something else, completely change your energy, change your.

And come back to it when you’re really feeling in a different space. But yeah, I can get multiple things done at once. If I’m in the right head space, I’m in the right energy space. So I think it’s really understanding my own body and my own signs of procrastination for me. If I’m in the fridge when I’m supposed to be writing a headline and a profile, then I know that I’m just not doing the thing.

So my actual system, if I have to do the thing, if there’s no choice and this thing has to. What I’m, what I tend to do is I work well to deadlines. So if I forgive myself, so I have to give myself a deadline, a consequence, and a reward to gamify it for myself. So say I’ve got to, so I’ve got a profile to write.

And I’ve given my, I’ve given the client a deadline. I said, I’ll have it over to you by Friday. I could have done it Monday. I didn’t, could have done it Tuesday. I didn’t. I’ve like literally pushed it along in my calendar every day. Now it’s Friday and it’s gotta be done, so I’ve given myself a deadline now.

It’s like when I get that profile done, I’ve gotta get it done by four, but don’t get it done by four. I’m g not go. If I do get done by four, I’m gonna go and I have a really nice walk, maybe go to the pub, have a really nice cold glass of wine, and have that as my Friday tree. If I don’t, I’m gonna have to go and do all the laundry and all the bed in or something that I really don’t wanna do, which I don’t normally do cuz I’ve got a housekeeping.

But, something that I really don’t wanna do is like a sort of consequence of not doing it. So I tend to gify things to myself, give myself a dad. A reward and a consequence so that if I have to do something I’m pointing off, then I get it done that way.

Chris: Okay, so I totally identify with the deadline now.

How do you stay true to your own word? Like you say you created that deal with yourself that said, if you do it, you get to go and relax and have the nice wine in the walk. And if you don’t, you gotta do the laundry when it comes time. If, if, if maybe you haven’t done what you needed to do how do you come to that decision that, I’m gonna stick to my word there.

Helen: I think you have to, don’t you? Because otherwise you’ve only playing against yourself. When you work for yourself, you’ve got no boss. You’ve got nobody telling you what to. It’s like I have to do it, but the way I do something like that is by holding myself accountable, by publicly saying it’s gonna be done by that time.

I create a public accountability by saying to the client, It will be with you by four o’clock on Friday. . And then even though I’m, I’ve got my whole week to do it, I just, I don’t do it. Other things like marketing though, which don’t have a, a defined thing, when you’re doing your own marketing, there’s not really a thing.

I, I really get. I get really good at just having three non-negotiables to do every day. So as long as I’ve done those three things. So I recently, I never was a teachers as well in my programs, but we recently did a thing called like Hard 100. So we pixel then we found really hard and then I said to them, pixel something else, cuz the thing you picked wasn’t hard enough and never goes, oh, , they picked something that was like, not that.

Pick something that’s really hard and commit to doing it a hundred times in your business, Uhhuh, , and just make that you one non-negotiable. So recently I said I’m gonna, this, it’s not particularly hard for me, but the consistency is hard. I said, I’m gonna do it live on my Facebook page, live every day on my Facebook page, just talking about my day.

Because I know when I do that, it really helps build no connection with my audience because I’m really guilty, like a lot of marketers. I’m consistent, I show what, but when I’ve got something to on, like a masterclass or I’ve got a challenge, I’ll really ramp it up and I can be really salesy, really aggressive in my sales, which is fine, but I sometimes forget to be really aggressive in my, in just in com, like connection building stuff.

Cause I always think he wants to listen to me talk about my. It’s not that interesting, but I’ve done it before and my audience love it, so they really enjoy it. So I had to commit to that. So I’ve committed to doing that every day, and that is almost like non-negotiable. So rather than having 20 things to do every day, I have one thing that I’m focusing on right now.

And the other, once I do that thing, the other stuff seems to flow much easier or say I’ve done my one thing or my three things, whatever it might be, and then I’ll do those other things as well. So every. . I always post, multiple times there, but at least I show up on my socials at least once a day.

Now I’ve got, I added onto that. Yeah, I’m always gonna do my video. And now I added on, and always gonna be rowing the next thing that’s coming down the line. So those three things give me a real. Easy thing to tick off my list each day. And I don’t overwhelm myself with saying I’m gonna do all of these things cuz I’m just not.

But if I can keep that list small and non-negotiable. So when I, when I finished the other night, I’d finished work. I’m in a, like a treehouse office in the garden. So I’ve finished work. It was late, it was dark, I was tired. I had shut my computer down and I was like, Lots more video. So turn all the lights back on, ball back on, did my video, like no makeup on, looks nap kid, and I just thought, no, I’ve committed to doing it and I’ll do it. So I did a, a five minute live. So I think having a very small list of non-negotiables wouldn’t work for me as well.

Chris: Adas to you for sticking to that commitment. I’ve noticed too that if a person is having a crappy day, if you can do something that feels like it’s of significance, sometimes it can really kickstart the wheels turning and then it just flows from there.

Helen: Yeah, definitely. It’s cause I’ve done that one thing, I might as well do another thing while I’m here. I might as well do another thing while I’m, I’ll see something else I do see, just steps you into that space. Committing. So for me, product, so I outsource everything in my personal life. I can get away with everything.

So I have some say about the laundry. So I have somebody who does the laundry, she does all the bedding, she does all the she cleaned out the fridge today and through all the things that are out day, she organizes all the cupboards and basically just looks after me like a wife would if the wife in the house. Busy working. I also outsource all the stuff in, like for the garden, for the house, for the ki the cars, as much as I can with the kids and stuff. But at work I think you’ve got to s you, you’ve gotta step up, haven’t you? It doesn’t matter if I don’t clean my bathroom, but it does matter if I don’t do alive.

I can, it’s only me that can do the live in my business for my audience. So I think one of the things that’s really helped me over the years, like you say, to get, when we were scaling really hard, when we were doing, We did over a million in 2020, so obviously we’re in the middle of lockdown as well then.

So I think that did help to be fair. But when we were scaling hard and we were going from six to late, six through to seven figures, there was just, I had to get rid of all that other stuff, so there’s any women watching this? You on that added value by cleaning your own toilet. Like you’re really not.

Somebody else can do that and love it and have a great job. Like my friend does mine. She works two days a week. She’s got two kids. She loves it. She’s she’s dead organized. The person she loves keeping my house nice inside. She’s happy. I’m happy. If I had to do the housework, there’s just no way I would get all the work done, so to become really productive, I. , you’ve got to give yourself space. You’ve gotta give yourself space to think, you’ve gotta give yourself self space to be creative, and you’ve just gotta give yourself time off. And I think nobody else can be with my children like I can, nobody else can turn up for my business like I can outsource stuff for my business, like the admin and stuff, and customer service and attack and stuff that I’m not very good.

and I can outsource the stuff in my house, like the laundry and vault in the car. Stuff that I’m not good at, I’m not interested in, but I can’t outsource being with my children. I can’t outsource doing live video content. So they’re, the things that I really focus on is how can I get rid of everything else that doesn’t need me so that the high value work that does need me, that can’t be replaced, I can do.

And I think potentially, obviously I’ve coached hundreds, thousands of entrepreneurs potentially. . What a lot of people do is they do everything and that spreads them so thin. And I know it’s easier for me because I can out, but I started outsourcing really slowly and really quickly. Like I quickly realized that the more I had, the faster I outsourced, the more money I could make, if that makes sense.

, I started off having a cleaner once a month for a couple of hours, and then it came up a bit more, and then up to where I am having somebody in a couple of days. I know that’s not feasible for every. . But it is feasible to find somebody to do a deep clean once a quarter, something like that, or, to make that a priority.

So it is not something that’s always on your mind. I think, again, I know it’s the sweetest state, but I think women have a lot of the mental load of, the family and the organizing and people’s birthdays and all the rest of it. And it’s like you’ve got to create headspace, be your business, because otherwise your business will come last and it has to.

High up in the priorities. I think your children, obviously your family comes first and your business yourself. You come first. You gotta put yourself first got, you’ve got a building to become truly productive. You’ve got to build in a lot of self cut can space and time for yourself and fun for yourself.

Cause otherwise you’re just burn out when you’re quick. So you are the mo. You are the most pr, most important. Then your family, new immediate circle of people that you know, you rely and they rely on you and your health, but then it has to be your business and then everything else, admin, life admin, housekeeping is down there because you can’t do it all You.

Chris: So if we’re talking specifically then about the out outsourcing philosophy, have you always felt that way or couldn’t we go back in the time machine to a time when you didn’t and how you realized it? Yeah, definitely.

Helen: The first time I said, to my, to mom and mom, that I wanted to get a housekeeper.

She was just like a, what? I was like, I don’t want to clean mom because clean is just clean. I need somebody to organize me. Yeah. And in fact my mom did it for quite a while, but she, she used to work for the business, but I need, I said I need to want to look after me like a wife, because I need to be focused on the business.

Like a 1950s man, and my husband’s entrepreneur as well, so he’s got his own business as well. He’s a lot more handy and practical and just things to house to me. But I definitely was at a time where I felt guilt and shame about not wanting to do those. And I felt like I was lazy and selfish to not wanna do those things.

But honestly, it was such a game changer once I started to let go of things and stop burning myself out doing it all, then, I really saw the opportunity there to throw myself into the business without really dropping a ball because like I say, me not cleaning the bathroom isn’t adding value anywhere of it.

I’m not even very good at it, . So it’s not like I, and I was never one of those people either way back. If I go back in time where I thought that’s really satisfying, or I enjoyed that process, or I found it relaxing. I know some people. , but I was just like, no, I just didn’t, I didn’t see any joy in housework for sure.

So that was the first thing. Then it was the like gardens and things, cuz that’s not my jam as well. And it’s just, and it’s the headspace, isn’t it, where you walk in. and the house is tied in organized and the garden’s neat and it’s not more things for you to do. So when you do have Tyra, you can spend doing the high value stuff, which is spending time with your family and do stuff you like doing.

. So there was definitely a time in my life where I felt like it wasn’t possible for me, but as soon as that, and in fact just before I could afford it, including the business. I started to outsource at one point, I think I had six or seven VAs who all the different things for me, and I started to outsource just before I could quite afford it to give me the space to go and do it.

And I think being very hyper aware of what your skills are. Like I could sit all day and still not know how to. Make a lead magnet work or know how to do a something set a Z or I’ve heard about it, I dunno how it works. Or, like a WordPress landing page. Not go I wouldn’t, I could go on a six month university course and still not know how to do those things.

And I might go for learning. I would never love it, , so I just always thought I just get someone else to do it. So I’ve. Always had people around me who do specifically tech things cuz I dunno how to do them at all. And over time I’ve dabbled with marketing. I had a full-time marketing person once, but it just doesn’t quite work, I don’t think.

Outsourcing your marketing, I think you gotta put, I put my heart and soul into mine, so I don’t think that can be replicated, but definitely the admin and the tech and, organizing my diary and things like that when I’ve been between va. . What a nightmare. The whole thing falls apart, in between VAs.

My diary particularly just gets completely out of control. I dunno where my meetings are. I end up missing things and not putting things in my diary and not turning up to things. So it just doesn’t make sense for me to try and manage that side of the business because, . The evidence shows that it’s just cost me money.

So it costs me money doing it that way. So it’s much better to pay somebody and have that peace of mind that when I look at my diary, they’re all proper appointments and I need to show up for them and that’s all I need to worry about, so again, just a head space, you might think it only takes a second to do a Zoom.

I can do a Zoom call and put the link in my diary. You’d be impressed to know. Because back in the day I had to do it all myself, but I. It’s, it doesn’t just take a second, does it, by the time you’ve gone back into different apps and then you put it in and then you sent an email. And so just, yeah, getting rid of all that feels very indulgent.

And again, I do feel a bit lazy, and I’ll message Natalie and be like, can screenshot and say, can you set this up for me? Can you set this up for me? With this in. But she just ha she just deals with it, and the same as if something happens and I can’t get to appointments, I can just say to Natalie, look, I can’t make, you have to clear my diary.

And she can organize that and rearrange it. So for example, Paul, I’ve got two children. I’ve got four children, but my two daughters particularly have struggle with their mental health. So something could happen one day. I get called into school, I’ve gotta go to school, got go pick one of them up, and they’re obviously having a bad day and things are really bad.

And if I then had to start emailing people or rearranging my diary, blah, blah, dealing with all of that would just pile on the stress massively. So it’s really important for me, for the family as well, that we’ve got people who can manage that side of the businesses

Chris: all. So how did you feel when you initially started relinquishing control of your.

I’m just thinking some people might be afraid that, that this person’s going to schedule something they, they don’t want to do on that time and yeah. What were your thoughts around

Helen: that? Yeah, I think I’ve got more relief than I, I’m not much of a control creep. I’m pretty happy to let things go, but I do say to things like, I don’t work after three o’clock, so I do put some boundaries in place so I don’t work after 3:00 PM usually looking.

Okay. Chris , it’s half three in the uk. Not only because I’m normally picking kids up from school and then after school you just dunno what you’re gonna get with a teenager. Do you? They might wanna speak to you or they might not. If they don’t wanna speak to me and he goes to the rooms, great. I can get ’em and do some work, but sometimes they, suddenly want to have some heart to heart or something’s happened.

So after three O’. I don’t start work till after half nine because again, score runs at the beginning. And I try not to work Mondays and Fridays. That’s the idea. It doesn’t always work out like that, but that’s the idea. And the other thing that we do is we get a big, we have a call where I’ve got a year planner and we map out all my launches, all like my master classes, all the retreats that I’m doing, all the social stuff that I’m doing, like festivals and things like that.

So we have a, the beginning of the year we had that all mapped out so we can see where things can get. ,

Chris: do you feel a bit like you, you set the vision and the plan and then you’re turning it over almost to someone else to tell you what to do on a day-to-day basis. You don’t have to worry about it. Yeah.

Helen: Yeah, exactly. It’s like being a celebrity. That’s how you have to think of it. If you’re gonna, someone said to me once, if you’re gonna be a seven figure business owner, you gotta act like a seven figure business owner. So I always think Mike. I’m pretty sure Richard Branson or whoever, anyone who’s on Dragons down in the UK or Shark Tank, they don’t manage their own diaries, do they?

, they, they get told where to go, what they’re doing, blah, blah, blah. And they’re the talent. They’re I am the most important person in my business because without me, there isn’t a. Sadly, I’ve created personal patterns, right here, wrongly. I hopefully, my plan is always like, how can I make it so I’m not doing Facebook Live when I’m 50?

I’ve got a six year exit plan. But anyway, I am the star of the show, and that’s not like my ego talking. It’s like people want to see me. Only I can do a masterclass. Only I can do. Alive of wine and a challenge, and only I could show up in my program. So it has to be me. So it’s almost think of it like celebrities protect the talent and let them so they can go and perform at their best ability.

Like no one’s saying to J Lo, you need to arrange all these meetings with your record execs, or you need to, decide this or that. It’s I’m sure, I’m pretty sure j. Makes very few decisions. It’s just that I’m sure her food is given to her. Her outfits are organized for her. Her children are made sure that they’re in the right place at the right time.

Don’t think she’s doing any score runs. Could be wrong and but her plans are travel where she’s gotta be because otherwise she can’t be the best JLo that she’s gotta be. She can’t show up and do what? In front of like thousands, millions of people or whatever. I watched the Super Bowl’s, what I was thinking about the Super Bowl documentary about JLo, and it was just brilliant, fascinating for me.

Literally, it’s like she has an assistant and then it’s this is what you do and this is what you wear. This is where you’re going. And then she’s just managed, she’s managed hoodie. So I’m not bad at JLo. I’m not comparing myself to JLo under any circumstances, but it’s almost like thinking that way of, I might not be making a million quid right now, but.

When I am, I might as well put these bits in place right now.

Chris: I think I’ve heard you mention you know, family and kids as much or more than business. Yeah. And yet, you’re also really focused on the business. So can you talk a little bit about striking that synergy between the two and making sure that they both get appropriate attention?

Helen: I dunno if I’m managing it to make it work at all, but I’m just doing my best, but I. I do. I’ve never thought the, no, that’s a lie. I have put the business before the kids plenty of times. But the big things, like I’ve never missed the kids’ assembly. I’ve never missed a sports day, even though I find it all very boring.

I’ve never missed one. I’ve, I’ve always been there to pick ’em up and with their mental health, I’ve always been there. I’ve been there to every hospital appointment. I’ve never, I’ve never missed any of the, that store. That is really stressful though, trying to juggle that. Being online and having a business online.

But the good thing is that you can also do so much with your family. . So when my kids were younger they’d be in the room or we’d doing live, people knew where they were, we’d, they’d come on, I said to Megan, my old days, the youngest, sorry, the other day. . I was, it’s a long story, but anyway, I was dressed as a hotdog for doing this thing, trying to get more people on the webinar.

And I said to Mecca, why don’t you come in as dressed as a whoopie cushion? And she just looked at me and went, I’m not 11 anymore. She’s 16 now. But when she was 11, she looked it, she’d be, she’d come on and talk to people. So I was never trying to keep the two apart. I was always like, look, I’m a single.

I’m not now. I’m married now, I was, that was always part of my story. I was like, I’m a single mom. I’m doing live with wine because I’ll be having a wine at this time anyway. And my kids are gonna be in and outta the house you know, in and outta shot. And it is I blended the two massively early on.

It was a big part of my story. So I think what I would say, if you’ve got a family, leverage them for likes. Cuz people love to see behind the scenes. , they love to see behind scenes. I turned Megan into a Facebook card once she was furious about it. . Cause she had like ice cream stacked to here and no makeup on.

I said it’s alright, I won’t put it. Anyway, I end up using it as a baseball card that went to I dunno about half a million people. But she’s but I’d say that it’s don’t try and pretend you haven’t got a family because people like to see, if you’ve got personal brand anyway, they like to see behind the scenes and that you’re not perfect and polished.

And I’m very honest about what it’s like having a family. I definitely blend in my marketing, the two things together. Cause I think that’s, it’s just the truth isn’t it? I never need to pretend that I’m something that I’m not, if I’m completely open and honest about who I am and what I’ve got going on.

Including the kids and the stuff they’ve had at one school. Refuser Yeah. And mental health. And Katie’s had problems. . And I think the more I talk about it, the more people like, oh yeah, that makes sense. And I could, if almost if you can do it then we could do it if we’ve got problems with kids and stuff.

But then sometimes you’ve gotta be a bit ruthless and say, look girl, whoever tea kids wants to get old enough. Whether it’s you’re going on your iPad while I’m going to do this live, or I’ll bribe you with some kind of sweets, or like now with my old daughter too, I’m just like, I’m doing a webinar for 500 people.

Do not interrupt me for the next hour after that. Fine. Unless the house is on fire or your legs falling off, that’s it. And they understand that’s how we make the money. They’ve seen me, my girls have seen me go from absolutely broke. My dad happens to take us shopping to buy food and that my uncle comes to buy my house, so didn’t get repossessed.

They’ve rent it back and haven’t no money for anything. So they’ve seen me like that and they’ve also seen me taking them to New York and Dubai and having an amazing experiences. Driving nice cars and buying a big house. And I think they’re, they lived through that and I think they, they understand that when mom goes on the computer and she’s, me, take the mick out on me.

They’re like, oh, I’m Helen and I’m gonna help you get Lee. Yeah. , but they know that’s how we pay the bills. , they understand it. But I know when the kids are little, they don’t understand it. And you do get torn and you will feel guilty. Somebody said in my group Helen, I feel really guilty that I’m not giving my kids enough attention.

I’m not giving my business enough attention. And I was like, you probably feel that out forever. So you just have to suck it up and get on with it, it’s just the way it is, but it’s. Business is what gives you the money to have the good times with your family. So the two are interlinked for me, and there’s no real hard finish between the two.

I think there’s definitely a blend and a parenting coach once said to me, which is the, a gift that kept giving was, as long as you’re giving each child’s 15 minutes in undivided attention a day, then that’s what they need to nourish them and grow. And I just, That I can do 15 minutes a day each, even with four children, I can do that.

And I just, that really made a difference. So have I seen each of the children on their own 15 minutes? Probably don’t do problem. What I five? What you mean? I sat down and spoke to them and put my phone away. I think that’s the one thing I would say. It’s really hard to put your phone away when you’ve got an online business and you’re with your kids because kids are boring, aren’t they?

Half the time. So when they’re being boring or they’re, they’re just being annoying, it’s really tempting to put your phone up and just say, oh, just see that comment. But then you do end up, and the kid, my kids just call me out oh, you, I was on your phone. And it’s that’s how I make my money.

And then you realize you just, if you just put your phone down for five minutes, I really listen to. , they always wanna talk to you at the worst times. Like literally, I was just about to eat before, in between I had one thing and then I just made myself in fear. I was like, sit down. And then I could imagine coming down the stairs, she’s sits down, wants to talk to me.

And you just like,

Chris: another cold meal.

Helen: Yeah. So I was like, listen to her. And then she sat there and then she disappears and she’s done. And I was like okay. And you just got, you gotta, you just gotta get up with it, I think it’s. , you’ve got to understand that it is what it is. You’re gonna be working sometimes late.

You’re gonna be taking a day off with your kids some days, and that’s great. And other days you’ll just be winging it as best you can.

Chris: So before we wrap up, can we nerd out a little bit and just share some of the tech programs that you’re using in order to manage your VAs and have them manage. Okay.

Yeah.

Helen: I tend to, every assistant I’ve ever had has wanted to implement a really good system. And each time I’ve really resisted it. So we’ve tried them all, like project management wise and time management wise, I’d say not them all, right back from base camp from the old days.

Then we’ve had a sauna and Trello. And then Slack and then we’ve just defaulted back to WhatsApp. . Yeah. Every time. So WhatsApp for me is brilliant. Like it’s it, that’s how I’ve run my life in WhatsApp really. Obviously we use, we have Microsoft 365, we’ve got teams which we never use, got Google Drive, have been using that a bit more.

I was a bit like, oh yeah, this is much better cuz I can just access everything instead of having to ask for the link all the. , but honestly WhatsApp, I really enjoy it. I’ve. I do asynchronous coaching. So instead of getting on calls with people, you just do it on? We use WhatsApp. Most grown up coaches use Voxer, but I used WhatsApp cause I’m a child and I don’t wanna adopt anything new.

But when I’ve got business, WhatsApp, so now I can label people really. So if I’ve got 10, I have now 10 clients, and basically on Monday I can just filter by the label. And just go through one by one and be like, hi, good morning. Just checking in with new year, week or whatever. And that’s been a big game changer for me cuz instead of having a list and I’m, or having to keep it up here, it’s in there.

So I really like WhatsApp business and I have it as a link on the end of a lot of my marketing stud. But it’s if you’re interested. Join in or you wanna speak to me, then you can just get straight in my WhatsApp. And I’ve resisted it cause I thought, oh, there’s no sacred space anymore cuz WhatsApp was where my friends were.

But actually it’s just all in one place and it’s quite easy to manage. So that’s my favorite tool. I think I’ve tried them all though. I can see the benefits of them all. I just, I can’t adopt new things. I’m a bit of a dinosaur that way. So what’s up for business though? Love it. That would be my top knit, and that’s

Chris: one thing that I really encourage people to really realize is everybody’s different.

Everybody works differently, and the simple is often much better.

Helen: Yeah, this is my favorite song. It’s just a to-do debt to-do list. It literally says things to do today. With the list and it bought Tick box. So that’s my, yeah, that’s a pound from home bargains, .

Chris: So just a simple a simple bound book with yeah.

The daily to-do list in it. That’s exactly what it

Helen: is. I know. , and unfilled it. And that to me says thing that I’ve actually filled it. Cuz normally I’ll buy these things, and I don’t actually use them but I’m gonna go and get another one. And it’s interesting cuz I can go back in time and look at my to-do list car, like priority car for Katie.

So we went and bought a car. But

Chris: yeah. So you’ve got your paper to-do list, you use WhatsApp to communicate with your client’s. Yeah. And with. Support staff. Yeah. What about your calendar? How do you, how did you know what time our meeting was today?

Helen: I love my calendar. I live and die by my calendar, right?

I don’t check my calendar until the night before, so that’s the last thing I do. The, just before, cuz I don’t know cause it’s changed all the time. So before I go to bed, I check my calendar and I make sure like I’m good for everything that’s happening the next day. So I think it’s just the Google calendar that goes onto my phone.

I don’t know. I think so. So Natalie has access to that. She uses the Google calendar and it just all drops in there with all the links and what, what podcasts are about and things like that. So she takes a lot of information and just gives me exactly what I need in my diary for each call, which is really

Chris: useful.

Helen, share a bit more about your business. Who is it you serve? And who should contact you and how would you like them to reach out?

Helen: So I help business owners who want to grow but particularly who can see the opportunity, or maybe can’t yet, but who want to add another income stream.

So what I tend to do is take entrepreneurs who are already got a business that’s, working well, or show them how to really use LinkedIn to Thrive revenue as an additional stream. Really easy, really simple. Nothing too taxing, you know? No no sending loads of dms or spending money on premium or ads or anything like that, but a real strong organic revenue stream for businesses.

So it can be anybody from somebody who’s a small business who’s working online, right? For you to somebody who maybe work works for a bigger organization. But it’s just to come to the free five day challenge. Usually there’s always one coming up. We run them every quarter, but the free five day challenge is where most people start their journey with me.

And you can find me hello brick jar online.com. If you go to the website there, you’ll be able to see the links for the challenge and all your stuff that do there. ,

Chris: how would I know as a person in this space that I need to reach out and get what it is you’re offering.

Helen: If you want more money, that’s what I do.

Help you make more money easier. So that’s it. You can find me on LinkedIn. Follow me on LinkedIn, but I love Facebook, so follow me on my personal Facebook. Cause that’s where everything happens. But you’ll know, you’ll need to reach out to me when you’re thinking, wonder where my next client’s coming from.

That’s the problem that I. Okay,

Chris: Helen. Thank you so much for being on the podcast. It’s been a pleasure. Pleasure speaking with you.

Helen: Thanks so much for having me. Thank you, Chris.

Chris: So Helen share a bit more about your business. Who is it you serve and you know who should contact you and how would you like them to reach out?

Helen: So I help business owners who want to grow but particularly who can see the opportunity or maybe can’t yet, but who want to add another income stream.

So what I tend to do is take entrepreneurs who have already got a business that’s, working well, or show them how to really use LinkedIn to drive revenue is an additional stream. Really easy, really simple. Nothing too taxing, you know? No no sending loads of dms or spending money on premium or ads or anything like that, but a real strong organic revenue stream for businesses.

And you can find me hello brick jar online.com. If you go to the website there, you’ll be able to see the links for the challenge and all stuff that do there.

Chris: How would I know as a person in this space that I need to reach out and forget what it is you’re offer?

Helen: If you want more money, that’s what I do.

Help you make more money easier. So that’s it. That’s how you’d know. But Ali, I love Facebook. I’m on, obviously you can find me on LinkedIn. Follow me on LinkedIn. But I love Facebook, so follow me on my personal Facebook. Cause that’s where everything happens. But you’ll know you’ll need to reach out to me when you’re thinking, wonder where my next client’s coming from.

That’s the problem that I solve.